Bronny's Deadpan Take on LeBron Joining the 76ers
Bronny James was asked about LeBron bolting for the 76ers and shrugged: 'It's whatever, it's my dad.' The real story is what he chose to stay in.
Los Angeles Lakers
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The Lakers Just Sold Twice in Ten Months
Mark Walter bought the Lakers for $10 billion last October. Ten months later he sold them to Bob Iger and Josh Kushner for a record $12.5 billion.
NBA Franchise Valuations Reset Three Times in 17 Months
Three landmark NBA sales in 17 months, each pricing off the last: the Celtics at $6.1B, the Lakers twice, and now the Timberwolves at $4.5B.
The Jokic-to-Lakers 'Report' No Insider Filed
A hedge from a Lakers podcast host became a Jokic-to-LA report by the time it hit aggregators. No insider confirmed it. Jokic already said he is staying.
Jeanie Buss Says the Lakers Sale Vote Is Void
Jeanie Buss says her siblings' vote to sell the Lakers' last 17.8% stake is void. The fight isn't really about money — it's about a trust built to outlast her.
Jeanie Buss Is Out. That's the Real Lakers Story
The Buss family had Jeanie Buss's job as Lakers governor locked up through 2030. They sold their last stake anyway, and 47 years of ownership ended quietly.
Mark Walter Just Flipped the Lakers for $2.5 Billion
Mark Walter bought the Lakers for $10 billion last October. He's already selling for $12.5 billion, ten months later. That isn't stewardship, that's a flip.
The Lakers Just Lost Their Grip on the Calendar
For the first time since 2018-19, the NBA didn't build opening night around the Lakers. LeBron's gone, Kuminga's unsigned, and the schedule said it out loud.
Ayton's Value Cratered the Day Kessler Signed
The Lakers dumped Deandre Ayton for a bench guard and two second-rounders, then paid Walker Kessler $130 million. The data shows why Washington got a bargain.
Luka's Paying for the Lakers' Slovenia Trip
Luka Doncic is flying the entire Lakers roster to Slovenia and picking up the tab himself. Here's why everyone's in such a hurry to call it a coronation.
Rich Paul Just Ended the Bronny 'Package Deal' Myth
Rich Paul says LeBron and Bronny James aren't a package deal after the 76ers move. The two-year 'legacy' framing just quietly became fiction.
LeBron Told the Lakers He's Leaving. Nobody Knows Where.
DraftKings and Hard Rock Bet have Miami favored. BetMGM has Golden State by a mile. LeBron's own agent says he doesn't know either.
Austin Reaves Just Became the Richest Undrafted Player in NBA History
The Lakers just gave Austin Reaves $185 million. An undrafted guy from 2021. While LeBron figures out where he's going. I cannot process this.
LeBron Is in Manhattan Right Now
LeBron James is at Fanatics Fest in NYC right now, Haliburton is his podcast co-host, and Shams says all pitches are done. Something is happening today.
Reaves Got $185M While LeBron Walked Out
Austin Reaves just became the richest undrafted player in NBA history. LeBron James just walked out the door. Only the Lakers could make this feel bittersweet.
The Lakers Gave Away Four Picks for Kessler
The Lakers gave the Jazz four draft assets for Walker Kessler because Luka wanted a center. CBS graded it C+. The Jazz graded it a dynasty.
LeBron Is Choosing a Narrative, Not a Roster
Minnesota built the best basketball case for LeBron James. Golden State built the best story. LeBron James has never made a basketball decision.
27 Teams Called LeBron. He Hasn't Answered. Here's Where It Actually Stands.
27 teams called LeBron. He hasn't answered one. Here's where his 2026 free agency actually stands — Cavs, Heat, Sixers, and the silence doing all the work.
LeBron's Done Building. That's Okay.
LeBron told the Lakers he's leaving. It's down to Golden State or Cleveland — and the most interesting part isn't where he lands, it's that he's gone.
LeBron's Whiteboard Is a Press Release
Rich Paul put 10 teams on a whiteboard, spoke to 27 of them, and LeBron James hasn't sat in a single meeting. That's not leverage. That's content production.
The Lakers Traded Ayton for Picks, Then Paid Kessler $130M
The Lakers dumped DeAndre Ayton for two second-rounders then signed Walker Kessler for $130M. Lakers DeAndre Ayton trade logic: nonexistent.
Lakers Gave Kessler $130M. For What, Exactly?
The Lakers gave Walker Kessler $130M and two unprotected firsts — for a center who missed all of last season. Luka says he's excited. I am not.
LeBron's Down to Two. One Is Right, One Is LeBron.
LeBron James has narrowed his 2026 free agency to Warriors or Cavaliers. The rational case points to Golden State. Which means Cleveland is probably winning.
LeBron Ditched the Lakers. Now Everyone Waits.
LeBron told the Lakers he's out, can't sign until July 6, and might not decide until August. The Warriors, Cavs, Heat, and 76ers are all holding their breath.
The Lakers Bet Seven Years on Walker Kessler
The Lakers traded four first-round assets for Walker Kessler, locking out their draft capital for seven years. It pays off — only if Luka Doncic stays healthy.
Bronny James Is a Laker Without LeBron
The Lakers guaranteed Bronny James' contract the day before LeBron said he was leaving. He's 21, averaging 2.9 points a game, and officially on his own.
LeBron's Free Agency Machine: We Built It
Rich Paul calls Shams. The breadcrumbs go up. Sixty journalists decode a pool photo. LeBron James free agency 2026 isn't a news story — it's a genre we co-produce.
LeBron James Is Leaving the Lakers
LeBron James is leaving the Lakers after eight seasons. Rich Paul called Rob Pelinka on June 30. Here's what this era actually was — and what it wasn't.
The Moratorium Opens Tonight and the Warriors Are Ready With a Bag
The NBA free agency moratorium opens at 6 p.m. ET tonight, and per Windhorst, the Warriors are coming for LeBron James the moment it does. This is real.
Austin Reaves and the $185M Skills Nobody Could Draft
Austin Reaves just signed the largest undrafted contract in NBA history at $185M. The skill stack behind that number — and what the draft keeps missing.
LeBron James Built a Trap the Lakers Can't Escape
LeBron James is asking the Lakers for $57.75M per year at 41. This isn't arrogance — it's the most precise leverage play in NBA history. The data explains why.
Jerry West Wanted the Logo Changed. Then He Died.
For 57 years the NBA built its brand on Jerry West without admitting it. He died wanting that changed. Now we debate whose body should be next.
The NBA Is Frozen, Waiting on LeBron James
LeBron James is 41 and hasn't committed to returning. Free agency opens June 30 and every GM is waiting on one man. This is the last time the NBA does this.
The Lakers Were Stealing From Austin Reaves for Four Years
Austin Reaves just signed a $185M max deal with the Lakers — the richest contract ever for an undrafted player. Every scout who skipped him in 2021 is somewhere pretending they didn't.
LeBron's Max Demand Is Holding the Lakers Hostage
LeBron James is demanding a max contract from the Lakers and the cap math doesn't work with Reaves and Luka. This isn't greed — it's a hostage situation.
NBA Draft Eve: Six Trades, LeBron, and Trae Young
LeBron is unrestricted, Trae Young opted out, Giannis is on the market, and six trade frameworks are active simultaneously. Everything moves tonight.
The $178 Million Question: Can the Lakers Keep Austin Reaves?
The Nets are offering Austin Reaves $178.5 million and the Lakers have only themselves to blame. Here's why this was always coming, and what it means if LeBron walks.
The NBA Offseason's Richest 10 Days, Mapped
Giannis trade. Trae opt-out. Reaves deadline. LeBron free agency. The 2026 NBA Draft. They all land in the same 10-day window. The evidence says this doesn't happen again.
LeBron, Reaves, Brown: The NBA's Offseason Map
Rich Paul says 10-12 teams called LeBron. The Nets are offering Austin Reaves $178.5M. The Celtics are open on Jaylen Brown. Three stories, one question.